Market
Science
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You feel like you knew it but Alex organised it all
in such a way that even a child would
understand and use it.
Anton Simanikhin, Founder of Schooly app
The Pain
Without sales there can be no growth. Without leads there can be no sales.
A startup's lack of growth usually comes down to a lack of quality leads...
Empty pipeline
There can be no sales if there are no leads. Empty pipelines cannot be optimised.
No Product-Market-Fit
A successful product needs feedback. No leads, no users. No users, no feedback.
Slow Growth
Lack of market engagement will inevitably slow your growth.
The Problem
People treat lead gen like a task, not a strategy.
This strategy greatly depends on your product, your buyer, your budget, your capacity, and more.
Unclear messaging
Lack of engagement typically isn't from a communicating the product's value incorrectly.
Too much buyer friction
Buyers have very little time. Most lead gen strategies make it too hard for buyers to buy.
97% of buyers aren't buying
<3% of the market are buying, and 82% of them will choose a brand they already know.
The Solution
Make it easier and more compelling for your market to engage with you.
For early startup growth - all roads to lead to leads...
Nail your messaging
Say the right things to the right buyers to trigger their interest and action, faster.
Create short-term strategy
Create a simple, valuable and clear invitation for interested buyers on the right channels.
Create long-term funnel
Nurture the 97% of the market who aren't ready to buy, so they choose you when ready.
✔️ 1x 1hour consulting session
✔️ 1x Summary report, including:
✔️ Summary of blockers & opportunities
✔️ Positioning/messaging recommendations
✔️ Short-term strategy recommendations
✔️ Long-term strategy recommendations
✔️ Recommendations & next steps
Lead Gen Audit
$499AUD (once off)
3rd party review & recommendations on how to improve your lead generation process.